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So says this article from adweek: 
http://www.adweek.com/aw/content_display/community/columns/other-columns/e3i431ca797a370fbb21888a699459a3a02
True, or not?  As my friend Mat Cauthon says:  It’s time to toss the dice.

9:30-ish: 

Lots of acronyms, lots of coffee, and lots of participants at Wordcamp this morning.  Hope that the Dunkin Donuts in the corner don’t cause me to ‘muffin top out of these pants’ before lunchtime. (Yes:  I did hear a guy at work  say that he has muffin-topped out of his pants.) 
It was a special kind of LOL. 

1pm: 

Captains Blog; supplemental:  [...]